According to the group’s press release, the cooperative is expected to offer more choices to the group’s customers.

Early joiners of Hoa Binh Xanh Cooperative will be exempt from the management fee until December 31. They will also receive a uniform, free training courses and practicing certificates.

After that, they will have to pay the management fee of only 13.9% of revenues for the duration of their contracts.

Hoa Binh Xanh Cooperative will share Mai Linh’s taxi booking app and use call center 1055.

The cooperative’s taxicabs will not be forced to have bright colors or be repainted in green, the traditional color of Mai Linh. However, they will have a lightbox highlighting the word “Taxi,” the Hoa Binh Xanh logo and the call center number 1055.

The installation of taxi signs will help State management agencies exercise control over the taxis, according to Mai Linh’s press release.

Ho Huy, chairman and general director of Mai Linh Group, said Hoa Binh Xanh Taxi Cooperative, which will operate in line with the 2012 Cooperative Law, will create jobs for members and fulfill its tax obligations to the State.

Mai Linh attaches great importance to both technology and human resources, so the group will provide comprehensive training to taxi drivers to enhance their skills and behavior, Huy added.

The group will expand this model to other cities and provinces nationwide.